Is This Car Ready for the Spotlight?

Kia Certified Pre-Owned™ Program provides detailed criteria for what qualifies as a Certified Pre-Owned* vehicle. Completing these steps in the inspection process not only prepares the vehicle for sale, but also showcases the high standards designed to attract more customers to Kia Certified Pre-Owned™ Vehicles and reinforces the trust consumers have in the brand and your dealership.

We Need the Sticker!

Window stickers allow customers to quickly identify vehicle features while reinforcing the Kia Certified Pre-Owned™ Program name. Learn how to print window stickers for your vehicles using the Window Sticker Application.

Vehicle Preparation

Ensuring vehicle inventories are properly prepared and maintained helps increase consumer confidence. The visual appeal of the vehicles is paramount in building consumer trust, as is consistent presentation of items like the window sticker and buyers guide. This confidence in the Kia Certified Pre-Owned™ Program is vital to the ongoing success of the program at the dealership.

Presenting the Vehicle

To ensure the program is viewed by the customer as a value and a benefit, it needs to be presented properly. As the salesperson walks the customer around the vehicle, they will use the window sticker to point out the features of the vehicle, including the 165-point inspection. This is the foundation upon which you build value in the vehicle for the customer.